Of the 4894 tweets from all MPs, PPCs, Journalists, bloggers and news sources the split of positive, negative and neutral terms were as follows:

Very Positive: 53.4%
Neutral to positive: 25.1%
Neutral to negative: 21.5%

The most positive reactions were for the scrapping of ID cards; pledges for electoral reform and the restructuring the House of Lords;  comparisons to Conservative policy; Sarah Brown’s presence on stage; social policies; foreign policy pledges and support for the armed services; and amongst Labour supporters, their history, track record and mentions of the NHS drew great support.

Confusion and negative comments were almost entirely focused on the announcement of Family Intervention projects, specifically references to care homes for teenage mothers.

Neutral to positive reactions were largely verbatim reporting of the main points of Brown’s speech.

Posted at Tue, Sep 29th 2009, 17:07
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